Convert PDF to Flash Catalog
I, Andy Johnston, own an outdoor furniture store in LA. For quite some time, I had been using a paper catalog to market my product line. Since I ran a monthly paper catalog, I had to get it printed and sent out to thousands of prospective customers each month. I soon realized that I was spending too much money on printing and mailing the paper catalogs, and I was anxious that it was not being read by all who received it. I was in desperate need of a smart solution and that is when I chose eCatalog Creator.
eCatalog Creator is a digital publishing service. They converted my existing paper publication into an online version. My customers now have access to my online eCatalog, which they can browse in 3D page-flipping software as if they had a real copy in front of them, except that the eCatalog is intuitive and interactive. eCatalog Creator’s flash catalog is a web-based application that allows me to display my catalog in a modern and intuitive fashion.
The flash catalog is placed on my website. It functions like an online flip book – website visitors may flip through the eCatalog pages just like they would on a paper catalog – by dragging the page corners. The page flip effect on these online flash catalogs is really awesome. Since they are uploaded on my website, they are available online 24/7. So I don’t need to spend too much on that paper catalog anymore. 95% of my prospective customers have Internet access, so I now send the paper catalog to only the remaining 5%. I am saving big bucks with this change in strategy.
Well, here are a few of the benefits I have received from using a flash catalog instead of a paper catalog.
- To start with, the cost of printing and mailing thousands of paper catalogs was eating away my profits. There are NO such costs when I use a flash catalog. The website visitor may herself print whatever product page she likes.
- Flash catalog has unmatched coverage since it uses the Internet as a medium of communication. There is no denying the fact that the number of people connected to the Internet is growing exponentially – and so are my sales since I have been using flash catalogs.
- Page flip catalog expedites the sales process by bringing the products directly to the buyer’s desktop. A buyer can simply flip through the pages, narrow down on a product, and place an order online.
- Production cost of a flash catalog is minimal relative to that of a paper catalog. Also updating the online flash catalog is a breeze when compared with the long cycle of printing and mailing each new edition of my paper catalog – not to mention the costs associated with doing so.
By all means, do what I did – save paper, save the trees, save your printing and mailing costs, go get a flash catalog.
 |
|
 |
 |
 |
|
 |
|
 |
|
 |
|
